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Virtual Styling and Wardrobe Management App

Revolutionizing the way people shop and manage their wardrobe

Creator:Yan Zhang e4ba800e-6f50-458e-a244-7f300c54f7b4

US$ 0

Pledged out of $65,000USD

Backers

hours to go

Campaign Deadline: Mon Oct 21 2024

Our Story & Strategy

The story and background of your project

Our startup idea is to create a virtual styling and wardrobe management app that will revolutionize the way people shop for clothes and manage their existing wardrobe. The app will use advanced AR technology to provide users with a virtual fitting room experience, allowing them to try on clothes digitally before making a purchase. Additionally, it will offer personalized styling recommendations and wardrobe organization features, making it easier for users to create stylish outfits from their existing clothing collection.

How does your business model help sustain your project?

Our business model will be based on subscription fees for premium features, affiliate partnerships with fashion brands, and in-app purchases. By providing users with a convenient and personalized shopping experience, we aim to create a loyal user base that will sustain the project through ongoing revenue streams.

Target Audience

Our target audience includes fashion-conscious individuals who value convenience and personalized style recommendations. Additionally, the app will cater to busy professionals, frequent travelers, and individuals who struggle with wardrobe organization.

What is the specialty of your project?

The specialty of our project lies in the use of advanced AR technology to create a realistic and immersive virtual fitting room experience. This sets us apart from traditional online shopping platforms and other wardrobe management apps. Additionally, our personalized styling recommendations and outfit creation features add value to the user experience.

What are the environmental, social and governance (ESG) aspects of your project?

Our project promotes sustainability by reducing unnecessary clothing purchases through virtual try-on experiences, thereby minimizing the environmental impact of fast fashion. We also aim to promote diversity and inclusion in fashion by offering a wide range of size and style options for users.

Competitor Analysis

Our competitors include virtual try-on apps and wardrobe organization platforms. However, our app's integration of both virtual styling and wardrobe management sets us apart. We aim to differentiate ourselves through a user-friendly interface, accurate virtual fitting technology, and seamless integration with online fashion retailers.

Six Month Project Plan

- Develop the app's user interface and virtual fitting technology - Establish affiliate partnerships with fashion brands - Implement personalized styling and outfit creation features - Conduct beta testing and gather user feedback - Launch the app in the app stores - Initiate marketing and promotional campaigns to attract users

Cost Projection

- App development and technology integration: $150,000 - Marketing and promotional activities: $50,000 - Affiliate partner agreements and commissions: $20,000 - Operational expenses: $30,000

First Fund Amount (USD)

26000

Second Fund Amount (USD)

26000

Third Fund Amount (USD)

13000