The concept of iUmbrella was born out of the need for a more expressive and versatile umbrella. Tired of the ubiquitous, black canopy that does little to uplift one's spirits on a dreary day, our team sought to create a product that could adapt to the user's personal style while providing robust protection from the elements. iUmbrella's journey began as a simple sketch and has since evolved into a prototype that has captured the imagination of early testers and investors alike.